Alexander Goretskiy, the founder of Goretskiy Jewellery, is a true artist in every sense. A professional photographer, painter, sculptor, architect, and gallerist, he has brought numerous creative projects to life across Spain, Ukraine, and Los Angeles. His journey into the world of jewellery began with sketching designs for various brands, but over time, his fascination with the craft grew into something much greater.
At one point, Alexander realized that sketching alone was not enough — he wanted to transform his ideas into threedimensional masterpieces. This realization marked the beginning of a new chapter in his career.
The Road to Mastery
Entering the jewellery industry was not easy. With little hands-on experience in jewellery making, Alexander had to start from scratch and dedicate himself to learning both the theoretical and practical aspects of the craft.
For years, he studied literature, technologies, and industry insights, learning from American jewellery experts and delving deep into the history of precious stones and metals. His knowledge grew through countless books, workshops, collaborations with diamond mining specialists, and firsthand experience in the trade.
Seeking further mastery, Alexander continued his education in Europe, training under renowned jewellers in Barcelona. There, he refined his skills in working with gold and silver, but soon realized that traditional equipment and methods were not advanced enough to fully realize his creative vision. Determined to push the boundaries of jewellery craftsmanship, he began traveling the world, attending the most prestigious jewellery exhibitions in Vicenza, Hong Kong, Basel, and Las Vegas.
Today, Goretskiy Jewellery seamlessly blends timeless craftsmanship with cutting-edge technology. The brand utilizes modern software, advanced electroforming techniques, laser precision, micro-cutting, high-tech polishing, and state-of-the-art soldering methods to bring Alexander’s bold designs to life.
A Mind Overflowing with Creativity
Alexander finds inspiration in every aspect of life — sports, music, cuisine, love, politics, science — each moment is a potential spark for a new creation. He follows a simple yet powerful rule: when an idea is born, it must be captured immediately.
His creative process is spontaneous and uninhibited. Whether using pen and paper, wax, play dough, or even beach sand, he ensures that no idea is lost. Over the years, he has accumulated thousands of sketches, models, and drafts, each representing a breakthrough moment.
“You retrieve ideas from this treasure trove, one after another. Some come to life, shining brilliantly. Others remain dormant for years, waiting for their moment. Some will never see the light of day. But the most fascinating part? The final masterpiece often evolves into something completely different from the original concept.”
From Passion to Legacy
What began as a passion project soon became Alexander’s lifelong calling. Jewellery making has now fully taken over his life, leading to the creation of multiple complete collections and countless unique pieces.
Once available only to modern art experts and private collectors, Goretskiy Jewellery has now opened its doors to everyone seeking truly exceptional, one-of-a-kind masterpieces.
Discover Goretskiy Jewellery — and find the piece that speaks to your soul.